Monday, September 15, 2014

Gets down to the cellular level -- centrifugal vs. masticating juicers

So, there's a TON of hype with masticating juicers.  Especially the vertical ones.  There biggest claim is that the juice is more nutrition dense.  You can taste the difference.  I'm here to call BULL.  There is absolutely not one iota of evidence that even if the juice is more nutrition dense that the body uses up the "extra nutrition" -- we would naturally expel the extra nutrients once the body used all it could.  (very expensive pee!)

So, why the claim.  Well as my daughter (the chemical engineer) always says.  Marketing.  If you tell someone it gets "down to the cellular level" -- how would the average consumer refute that claim.  So when they compare masticating juicers and centrifugal juicers.  -- Masticating juicers are NOT faster (so they make a claim that the juice is not oxidized if it is slowly extracted),  there's a lot more work (cut everything in 2" pieces or smaller)-- Juice is more full bodied and nutrition dense, and finally the price (cost more so you must be getting more).  If the juice is more nutrition dense, only stands to reason that it would be more CALORIE dense also....

If, the machine costs more, takes more time to juice, and doesn't even yield more juice really the only thing they can say is that it is more nutrition dense.  Good luck with that.  If you have all day and you prefer the juice taste, then by all means -- go for it.  But to say the juice is better or used more by the body, I'm just not buying it....

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